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Tuesday, October 13, 2026

Peacock App Launches ‘Your Bravoverse,’ Featuring a Personalized TikTok-Style Video Feed Hosted by AI-Generated Andy Cohen

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NBCUniversal‘s Peacock is rolling out up a new way to try to get Bravo fanatics even more engaged in the network’s galaxy of reality programming drama and dish-worthy moments.

On Tuesday, Peacock is bowing “Your Bravoverse,” a personalized stream of clips from Bravo shows, inspired by apps like TikTok, brought to you by a chatty AI avatar of Andy Cohen. NBCU announced the Your Bravoverse feature in the spring, and had originally planned to debut it over the summer.

Your Bravoverse, available now in the Peacock mobile app for all subscribers, serves up a “personalized feed of Bravo moments tailored to each fan,” including classic one-liners, meme-able moments and shocking reveals. An AI-generated avatar of Cohen, host of Bravo’s “Watch What Happens Live,” guides users through the experience with insider commentary.

“Bravo fans never watch just one episode,” Cohen said in a statement. “They want the backstory, the receipts and what happened three seasons later. Your Bravoverse on Peacock is built for exactly that! It’s a new way to go down every Bravo rabbit hole, rediscover iconic moments and find new ones based on what you love.”

The Your Bravoverse personalized playlist of swipeable video clips is automatically built from more than 5,000 hours of Bravo footage — and, according to NBCU, there are more than 600 billion unique viewing variants. The feeds are assembled using a combination of AI technology and human editors, per NBCU.

A key component: Peacock app users can tap directly from a clip into the full episode or season. That’s designed to provide a new front door for content discovery that (ideally) drives long-form viewing, all within a single experience. Your Bravoverse also promises “exclusive, never-before-seen content” from current seasons and the Bravo archive.

NBCU also has an advertising play with Your Bravoverse. In addition to sponsoring custom moments and video clips in the Peacock app, NBCU says, Cohen’s avatar can audibly reference a sponsor’s brand. Wendy’s joins as the first sponsor of Your Bravoverse at launch, building on its longstanding relationship with Bravo.

NBCU is positioning Your Bravoverse as the latest Peacock feature that differentiates it from other streamers. The app includes real-time vertical highlights and clips, original unscripted microdramas, multiview capabilities, mini-games and other interactive experiences.

Why is Peacock leaning into Bravo? It’s a very active fandom: According to the company, in 2026, Bravo superfans watch up to 75 episodes of its shows per month, and BravoCon 2025 drew 30,000 fans in person and 3 million streaming viewers. In addition, Bravo viewers on Peacock watch 92% more non-Bravo content than the platform user average — a key stat that underscores by NBCU kept Bravo in the fold while spinning off its other cable networks like CNBC and USA into Versant Media.

NBCU makes all of Bravo’s content available day-after-air on Peacock. The streaming platform also will serve as the exclusive streaming home of Bravo Fan Fest Charleston on Saturday, Oct. 24, featuring live coverage of panels, interviews and behind-the-scenes moments.

View the original on Variety →

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