Quality, authenticity key to journalism in AI era: German ambassador

Jakarta (ANTARA) - German Ambassador to Indonesia Ralf Beste believes that quality and authenticity are essential for professional media organizations to address the challenges posed by the development of artificial intelligence (AI) in journalism.
"Quality and authenticity are the trump cards of good journalism. Consumers who know that a media outlet is credible, serious, and reliable will recognize the difference. That is something AI cannot emulate," Beste told ANTARA in a special interview in Jakarta on Thursday.
Beste said the emergence of AI had presented a new challenge for journalism, just as digitalization and the development of the internet had previously transformed the media industry.
However, he said professional journalism continued to have an advantage through the quality of its reporting, as well as the credibility and integrity of journalists delivering information to the public.
He emphasized the importance of media organizations adhering to journalistic ethics by providing verified news and presenting information transparently.
Media outlets also need to explain their sources of information and the reasons behind their coverage to maintain public trust.
Beste said these principles of transparency and verification were essential aspects of journalism that would be difficult to replicate, even with advances in AI technology.
He acknowledged that technological developments would continue to pose challenges to the journalism profession.
Nevertheless, the ambassador expressed optimism that professional journalists would be able to overcome these challenges as long as they continued to prioritize quality and authenticity in their reporting.
"This is a challenge, but I think good journalists can overcome it. The key is quality and authenticity," Beste concluded.
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Translator: Katriana
Editor: Primayanti
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