Kit Harington Hits English Countryside, Smokes a Cigar and Gives Jon Snow Vibes in Kith Campaign

Kit Harington hits the English countryside, smolders on a horse, smokes a cigar and gives off some Jon Snow vibes in a new winter 2026 campaign for Kith.

The campaign casts the veteran actor, best known for his beloved work as Snow on Game of Thrones, in a variety of scenes that evoke the season. Harington poses for still shots and stars in a campaign clip that features a voiceover of him reciting The Snow Man by American poet Wallace Stevens. “One must have a mind of winter to regard the frost and the boughs of the pine-trees crusted with snow,” he says as the video beings. “And have been cold a long time to behold the junipers shagged with ice, the spruces rough in the distant glitter of the January sun…”

The collection from Kith founder Ronnie Fieg is said to be inspired by cold weather destinations and layering, and it features some of Kith’s standouts like the Corey, Midi and Maverick puffers back in updated fabrics with new detailing. Also featured: wax cotton Darcy cropped hunting jacket, reversible knit Jaysen bomber, a shearling patchwork Becker jacket, knitwear, flannels, hoodies, quarter-zips, denim, sweatpants and tailored trousers in hues from a Kith winter palette.

The winter drop is notable for more reasons that Harington: Winter 2026 features the latest installment of minimalist sub-brand &Kin featuring refined silhouettes and premium fabrications across outerwear, knitwear, denim and tailored essentials, and the debut of a new partnership with Japanese menswear brand Seven by Seven, a capsule collection that features washed Japanese indigo, antique-finished suede, knitwear, trousers and accessories. Kith also returns with footwear collaborations with the likes of Timberland, Adidas Originals and Clarks Originals.

Kith Winter 2026 drops globally online, the Kith app and in Kith shops on Friday, Oct. 30. See more of Harington for Kith below.