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Thursday, October 8, 2026

Amazon Has Sephora Favorites on Sale During October Prime Day

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Sorry Sephora, These Prime Day Luxury Beauty Deals Are Hard to BeatE! Illustration/OLAPLEX

If you're anything like us, you love a good luxury beauty product. Our skin and hair deserve only the very best—and sometimes that means prestige brands that cost a pretty penny. Luckily, plenty of our favorites are on sale at Amazon for Prime Day. 

While these beauty routine staples are constantly in our Sephora carts, we're only loyal to a good deal. And if that means switching the tab to the massive retailer, then so be it. After all, it's not every day our favorite luxe beauty products are on sale!

So, whether you're itching to try a new haircare routine or you've been meaning to stock up on your go-to sheet mask, keep scrolling to shop up to 35% off on these beauty products and many more. 

Top-Rated Luxury Beauty Products on Sale:

Farmacy Makeup Remover Cleansing Balm

Clinically proven to remove over 99% of longwear foundation, waterproof mascara + SPF, while improving skin texture + hydration. This gentle face balm is 3x more gentle on skin than makeup wipes.

Editor's Pick

BIODANCE Bio-Collagen Real Deep Mask

A personal favorite, the Biodance Collagen Mask is formulated with collagen to minimize the look of pores and improve elasticity and texture. The best part? It's not slimy, and the gel mask comes in two parts so you can place it perfectly on your face. 

Paula's Choice SKIN PERFECTING 2% BHA Liquid Leave-On Exfoliant

This cult-classic exfoliating toner is formulated with salicylic acid, green tea, and methylpropanediol to unclog pores from breakout-causing buildup, soothe irritated skin, hydrate, and give some glow to your skin. 

OLAPLEX Wash & Shine Hair Kit

This under-$50 OLAPLEX set includes the brand's bestselling Bond Maintenance Shampoo, Conditioner, and Bonding Oil—a.k.a. everything you need for a whole haircare routine

Editor's Pick

Lancôme Lash Idôle Mascara

Looking for a mascara that delivers volume, lift, and length to every single lash? This one by Lancôme is perfect for you and won't smudge your under-eye area after hours of use. 

Nécessaire The Detox Shampoo

A weekly detoxifying step that removes buildup and improves scalp environment health for deeply cleansed, weightless hair.

LANEIGE Lip Sleeping Mask

Revitalize your lips overnight with this fan-favorite, deeply nourishing treatment that leaves them soft and hydrated by morning.

COLOR WOW Style on Steroids Texturizing Spray

This top-rated texturizing spray promises to add texture, volume, and flexible hold without leaving your hair stiff or sticky.

Editor's Pick

Tatcha Luminous Dewy Skin Mist

Whether you use it during your skincare routine or throughout your day after you've applied your makeup, this super-fine mist will leave your skin dewy and radiant with its formula of green tea, rice, algae, and hyaluronic acid. 

Dyson Supersonic Nural Hair Dryer

Upgrade your hair styling routine with the viral Dyson Nural Dryer that uses scalp-protecting tech to automatically reduce heat as it gets closer to the scalp, while intelligent attachments adapt airflow and temperature to your needs.

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.

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