Korean dating show featuring AI and human contestants sparks fascination in China

A South Korean dating reality show exploring human-AI romance has triggered curiosity and attention in China over how artificial intelligence could reshape people’s understanding of intimacy and love.

In August, Seoul Broadcasting System (SBS) launched My AI Partner: Strange Love, the country’s first dating reality show focused on human-AI relationships.

The programme follows three participants – a cartoonist, a television host and an actress – as they form emotional connections with AI companions tailored to their ideal types, from appearance and voice to personality.

Existing only on tablet screens, these AI companions retain memories of previous interactions and operate independently; the production team provides only technical support without intervening in their decisions.