UCF Knights unveil incredibly on-brand helmet sponsorship deal with Walt Disney World

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While it still kind of stings to see it, there's no denying that college football teams throwing sponsorships on their helmets is here to stay.

And if that's the case, you might as well get one that fits your school, and boy, is that what the University of Central Florida has gone out and done.

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Because, when you think of UCF's hometown of Orlando, there's a good chance you think of one place: Walt Disney World.

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The UCF Knights will debut a very fitting helmet sponsor on Saturday against TCU. (Photo by Parker S. Freedman/Getty Images)

The Knights will hit the field on Saturday against TCU — the start of their Big 12 slate for the year — with a new Walt Disney World decal on the back of their helmets.

If you're going to cut a deal with a sponsor, you may as well have it make sense, and this one does.

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After the 2017 season, the Knights celebrated their Peach Bowl win over Auburn and their National Championship (Colley matrix; look it up) with a parade through the Magic Kingdom.

I was there. I believe I ate a Mickey-shaped soft pretzel that day. It was great.

Walt Disney World is the UCF Knights' new helmet sponsor. (Photo by Gary Hershorn/Getty Images)

Oddly enough, Disney seems to be really into sponsoring brain buckets as of late.

Out on the West Coast, Disneyland was recently announced as the new helmet sponsor for the Anaheim Ducks.

If there are any teams in Paris, Shanghai, Tokyo, or Hong Kong looking for helmet sponsors, maybe give them a call because they're cutting checks right now.

As for the Knights, they'll enter Saturday's game at the Bounce House with a 2-1 record and will be hoping to perform better in conference play since joining the Big 12.

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At least win or lose, some fans will be happy, thanks to the school's new ticket option that went viral, which offers unlimited hot dogs for the first part of the game.