Deanna Harris Joins Alloy Entertainment As VP, TV

EXCLUSIVE: Alloy Entertainment, the company behind Gossip Girl and The Vampire Diaries, has hired Deanna Harris as Vice President of Television.

Harris joins the company, which is owned by Skydance’s Warner Bros. Television Group, from DiVide Pictures, Milo Ventimiglia’s production company where she was Head of Television.

Reporting to Leslie Morgenstein, President and Chief Creative Officer of Alloy, she will be across Alloy’s slate of series, which includes Amazon’s upcoming YA series The Probability of Miracles, which is currently in production.

Harris’ appointment comes six months after it promoted Chelsea Kardos to a similar position.

Harris joined DiVide Pictures in 2017 and has developed and produced series including The Company You Keep, which ran for one season on ABC in 2023, and Evel, the series that was based on the life of iconic stunt performer Evel Knievel before it was pulled by USA Network as a result of the Covid pandemic.

During that time, she also worked on series from the likes of Jon M. Chu, Isaac Aptaker and Elizabeth Berger, and Meredith Lavender and Marcie Ulin.

“We’re excited to have Deanna become part of our Alloy television team,” said Morgenstein. “She really connects with the Alloy brand and has a passion for authentic storytelling in the YA space and beyond.”

“I’m a huge fan of the Alloy Entertainment brand and its ability to tap into the coming-of-age experience in a way that delivers heart, romance, drama and delicious escapism,” added Harris. “I’m excited to help build on Alloy’s iconic legacy, bringing bold voices into this space, and create stories that feel both nostalgic and fresh for a new generation.”