Here’s how 13 rabbits set foundation for commercial farming enterprise

When David Mwangi set out to restructure his family’s daily meals, his main objective was to secure a sustainable, lean, and nutrient-dense source of protein.

In markets where beef, goat, and chicken have long dominated dinner plates, high-quality white meat often commands a premium price or faces volatile supply chains. However, where others saw an entrenched dietary routine, Mwangi recognised a pronounced agricultural gap, characterised by untapped demand for accessible protein, underutilised micro-farming spaces, and a lack of structured technical knowledge across the micro-livestock value chain.