Creator Serena Kerrigan Signs With CAA (Exclusive)

Content creator and comedian Serena Kerrigan, also known SFK and the Queen of Confidence, has signed with CAA for representation.

Kerrigan has built a social media following of around 1 million fans attracted to her frank talk about breakups, self-esteem and self-love, and is now looking to the Hollywood talent agency to expand her business opportunities as a media personality and entrepreneur.

Kerrigan created and starred in her debut TV series, the 7-part comedy Older Hotter Wiser, on Peacock. The series centered on Kerrigan as a comedian heading from New York to Los Angeles for a big career opportunity, only for a cross-country road trip with her boyfriend, played by Felix Levine, to face mishaps and detours.

Kerrigan also released in Sept. 2026 via a deal with Penguin Random House’s Crown Publishing Group her first book, Let’s F*cking Date, about navigating the dating scene.

Her storytelling expertise in the dating world came to the fore during the COVID pandemic when Kerrigan launched an Instagram Live dating series, Let’s F*cking Date, where each week she went on a virtual blind date as her growing legions of followers also in quarantine tuned in and made real time comments.

Unlike reality TV series, Kerrigan was a producer, host and contestant on her own series online. Her dating experiences have also led to a Let’s F*cking Date card game product full of conversation prompts for singles and couples playing at home.

Her signing with CAA comes as traditional linear TV and now streaming players face increasing competition for audience share with YouTube and other digital platforms as they engage creators who can upload their own content. CAA Creators represents digital video and audio creators amid brand marketers, companies and investors driving the emergence of a fast-growing creator economy in film, TV, publishing, consumer products and live touring.

Kerrigan also creates social media content for TikTok and other platforms, and has her own Substack, The Plot. She is also represented by Madeline McFerren and Laura Reddy at Range, and Lauren Partipillo at HJTH.