Unni Mukundan steps back from personal Instagram use

Picture Credit: Instagram

‘Marco’ actor Unni Mukundan announced on Thursday that he has decided to step back from personal engagement on Instagram. The actor also revealed that his account will now be managed by a Talent agency and will serve as an official platform for film announcements, promotions and professional updates.

Unni Mukundan announces change in Instagram account management

The Malayalam actor shared a statement on his social media account explaining his decision. The note, posted by the talent agency, said that social media had always been a space for him to connect with fans and share moments from his life."Hello Everyone, Social media has always been a wonderful space to connect with you, share moments and experience your love and support. As I move forward, I have decided to step back from personal engagement and give this platform a more focused professional purpose," the statement read.

Actor’s handle to focus on professional updates

Unni further clarified that his account would continue to remain active, but its purpose would now be more professionally focused."Going forward, this account will serve as my official platform for film announcements, promotions, professional updates and media communications. Its management and administration will be entrusted to 22 Frames Talent Agency, ensuring authentic and timely updates," he added.

Lastly, the actor thanked his followers for their continued support, saying, "While my presence here may change, my gratitude for your love and support will always remain the same."

Agency confirms takeover

The agency also shared an announcement confirming that it would manage Unni's official social media account. "A new chapter, a new direction. With a vision to focus on what lies ahead, Unni Mukundan’s official social media platform will now be managed by 22 FRAMES Talent Agency, bringing you authentic updates, film announcements, promotions and more.

Thank you for the continued love and support," they wrote.

Unni Mukundan’s 50th film

On the work front, Unni Mukundan is preparing for his upcoming 50th film, tentatively titled ‘UM50’. The actor will also direct the project, which is being produced under his banner, Unni Mukundan Films (UMF). Further details about the project, including its cast and release plans, are awaited.