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Saturday, September 26, 2026

Travis and Jason Kelce’s $200M brand hits new milestone amid revenue growth

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Travis Kelce and Jason Kelce’s $200 million brand marks a new milestone amid an impressive revenue growth

Travis Kelce's venture.(Image via Getty Images)

Travis Kelce, the Kansas City Chiefs tight end and Super Bowl champion, has been focused on his performance in the new season while his older brother, Jason Kelce, has been cheering him on. While Travis Kelce’s performance has been impressive, he has also turned into a successful entrepreneur.

Amid the new season, one of his businesses received funding, a couple of months ago.

Travis Kelce and Jason Kelce’s successful venture, Garage Beer, received a massive investment

A few months ago, Travis Kelce and Jason Kelce’s successful brand, Garage Beer, received a strategic growth investment from Durational Capital Management, LP ("Durational").

While it is not known how much Travis Kelce and Jason Kelce received in funding, Garage Beer is now worth over a whopping $200 million.The investment received will be used to amp up marketing, sales force and to work on relationships with distributors, retailers and customers.In a press release, Travis Kelce and Jason Kelce said, "A lot of our best memories, celebrations and conversations have come with a beer by our side…We invested in Garage Beer because it represents us, our values and what we love about beer. It prides itself on being a quality product made with quality ingredients without taking itself too seriously. We're proud of the community we've built and proud of the magic that has come from some pretty crazy ideas.

"Travis and Jason Kelce continued, "In a world where everyone tries to be the smartest person in the room, we go full send on the dumb ideas that are a blast, and that uncomplicated approach will continue to set us apart in the industry. We're excited to partner with Durational to help support the vision and share Garage Beer with more of the world."In a press release, Andy Sauer, Garage Beer CEO, reflected on the investment as he said, "Our vision is simple: to make a domestic light beer that resonates with everyone," said "Over the past year, we have increased our volume over +400%, expanded nationally, and became the fastest growing and one of the most exciting beer brands in the U.S.”He added, “Durational's partnership is a strong endorsement of what we have achieved to date and our ambitions for the future. This investment gives us the resources to accelerate our growth and introduce Garage Beer to even more communities and consumers nationwide."

According to reports, Garage Beer did $60 million to $70 million worth of revenue in the last year which has been more than triple the $20 million it made in 2024.

Travis Kelce and Jason Kelce remain committed to Garage Beer

Both Travis Kelce and Jason Kelce have remained passionate about the venture and have used their bond to strengthen the brand.A few days ago, Jason Kelce even featured in an advertisement for the company where he took a dig at AI centres using clean water for operations.

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