LOOK: ‘Pinoy Big Brother’ unveils new house ahead of ‘Collab 3.0’

“Pinoy Big Brother” has officially unveiled the new facade of Bahay ni Kuya ahead of the upcoming “Collab 3.0.” 

ABS-CBN Corporation chief operating officer for broadcast Cory Vidanes and GMA Network Inc. senior vice president Atty. Annette Gozon-Valdes led the unveiling on Tuesday, October 20.

The reveal was livestream on the program’s official Facebook page where Robi Domingo and Alexa Ilacad served as hosts.

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The new house is located in the former Gina Lopez Building, which previously housed employees of the ABS-CBN Foundation.

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READ: Michael Sager joins ‘PBB’ hosting lineup for new season

Its redesigned facade features yellow, blue and red, along with the show’s distinctive logo. The house will serve as the new home of the contestants in the third collaboration edition of the long-running reality show.

The new house marks a change in location for the franchise, which had been based at its longtime house on Eugenio Lopez Drive in Quezon City since the Philippine version of “Pinoy Big Brother” premiered in 2005.

“Collab 3.0” is scheduled to premiere on Saturday, October 24, with the new batch of housemates set to be introduced to the public. The season will give ordinary Filipinos the opportunity to enter the house, unlike the first two collaboration editions, which featured celebrities from ABS-CBN’s Star Magic and GMA’s Sparkle. Michael Sager has also been announced as a new host.

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The first “Pinoy Big Brother: Celebrity Collab Edition” premiered in March 2025 and concluded in July of the same year. Brent Manalo and Mika Salamanca, collectively known as BreKa, emerged as the first Big Winner duo, each receiving a ₱1-million cash prize.

The second edition, “Pinoy Big Brother: Celebrity Collab Edition 2.0,” premiered in October 2025 and ended on February 2026. Lella Ford was named the Kapamilya Big Winner, while Caprice Cayetano won the Kapuso Big Winner title. Both received ₱1 million each. /edv