Kick Takes GTA 6 Giveaway to California With Lucia Cosplayer On Special Truck

Kick has announced a massive giveaway for Grand Theft Auto 6 fans, offering 10,000 free Ultimate Edition keys for PlayStation 5 and Xbox Series X/S. The streaming platform is allowing viewers to earn a chance at winning the highly anticipated game's edition by watching streams for three hours. The promotion which started on November 12 features a reward system with different prize case rarities along with this Kick has also launched a real-life GTA 6-themed truck campaign in California, giving fans another opportunity to claim rewards, with a Lucia cosplayer joining the experience.

Kick Takes GTA 6 Giveaway to the Streets With Special Truck Campaign

Kick is taking its promotion beyond streaming platforms with a GTA 6-themed truck campaign in California. The vehicle is travelling from Downtown Los Angeles to San Diego, giving fans a chance to participate in another sweepstakes.

The truck features a QR code printed on its back. Visitors can scan it to access Kick's website and receive a prize case. The campaign also includes a cosplayer dressed as Lucia, one of GTA 6's two main protagonists but Kick has not revealed the truck's exact stops, leaving fans waiting to find out where they can meet her.

Interestingly, Kick has clarified that the campaign is not an official partnership with Rockstar Games or Take-Two Interactive. The streaming platform is independently spending $1 million on its GTA 6 Ultimate Edition key giveaway.

The distinction is important, as Rockstar has worked with other brands, including Selfridges, for promotional campaigns. Kick's truck might look like an official marketing effort, but it is entirely separate.

Fans Can Win Free GTA 6 Ultimate Edition Keys on Kick

Kick has introduced a new reward system called the Sunset Reward Case, allowing users to participate in its GTA 6 giveaway. All the Viewers need to do it, simply watch any stream on the platform for three hours to receive their first case.

The cases come in different rarities, with certain versions offering better chances of containing a Grand Theft Auto 6 Ultimate Edition key. Fans are not limited to earning just one case, either. They can continue watching streams beyond the initial three-hour requirement to unlock additional cases, maintain a viewing streak, and improve their chances of winning.

Kick has confirmed that it will distribute 10,000 game keys throughout the campaign, with each key offering access to the Ultimate Edition on PS5 or Xbox Series X/S. But winners will have to wait until November 19, which is the date of the GTA 6 release as the platform will not distribute any keys before that date.

There are a few important conditions for PlayStation users. PS5 keys are region-locked, meaning winners must have a PSN account registered in an eligible region. These include the United States, the United Kingdom, and other locations mentioned on Kick's official website.

New users also have an advantage as anyone signing up for Kick for the first time will receive a free Sunset Reward Case after entering the platform. This means they can unlock two cases after completing their first three hours of watching streams.