What channel is Norwich City v West Brom Championship match on? TV coverage, live stream and kick-off time
Norwich City and West Brom battle it out in their Championship season opener on Saturday afternoon with both sides hoping to land a play-off spot this campaign.
Norwich are entering their fourth straight Championship season after being relegated from the Premier League in 2022.
The Canaries finished sixth in 2024 before losing in the play-off semi-finals against Leeds but they finished 13th last season in an underwhelming campaign.
Philippe Clement's side are expected to be challenging for a play-off spot this season and they'll fancy their chances given the EFL have extended the Championship play-offs from four to six teams.
West Brom seem less likely to secure a top-eight finish this season given the fact they narrowly avoided relegation last time out by finishing one spot above the bottom three.
James Morrison guided the Baggies to safety in the back end of last season and he was rewarded with a two-year contract in the summer. He's only lost two of his 15 games in charge of West Brom and the club will be hoping that kind of form continues.
Radio Times has rounded up everything you need to know about how to watch Norwich City v West Brom on TV and online.
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Norwich City v West Brom will take place on Saturday 15 August 2026.
Check out our live football on TV guide for the latest times and information.
Norwich City v West Brom kick-off time
Norwich City v West Brom will kick off at 3pm.
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What TV channel is Norwich City v West Brom on?
You can watch the game live on Sky Sports+.
Sky Sports can be added to any Sky TV package for just £24 per month for all nine sports channels, or you can pick up the complete sports package plus Netflix for £35 per month.
Sky Sports + will feature more than 1,000 EFL games throughout the season and is included as part of Sky Sports packages.
How to live stream Norwich City v West Brom online
Sky Sports customers can live stream the game via the Sky Go app on a variety of devices including most smartphones and tablets as part of their subscription.
You can also watch the match via NOW with a day membership (£14.99) or month membership (£34.99).
NOW can be streamed through a computer or apps found on most smart TVs, phones and consoles. NOW is also available via TNT Sports.
Is Norwich City v West Brom on radio?
Unfortunately this match will not be aired on national radio. Check your local BBC radio station for more information.
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Norwich City v West Brom odds
In working partnership with the Radio Times, bet365 has provided the following betting odds for this event:
bet365 odds: Norwich City (10/11) Draw (12/5) West Brom (5/2)*
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*Odds subject to change. 18+. T&Cs apply. GambleAware.org. Note – The bonus code RT365 does not change the offer amount in any way.
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