Ritz-Carlton Herzliya earns Green Key certification for 2027

The Ritz-Carlton Herzliya received Green Key environmental certification for 2027 following an assessment of its sustainability practices, the hotel announced on November 3.

The international certification program is operated by the Foundation for Environmental Education and coordinated in Israel by EcoOcean. It assesses environmental management, resource use, staff involvement and social responsibility across tourism and hospitality businesses.

The hotel, which overlooks the Herzliya Marina, said its measures included LED lighting, water-saving fixtures and systems to manage resource consumption. It also introduced refillable dispensers, recycling programs for paper, glass and plastic, and digital alternatives to printed materials.

General manager Roy Avidor credited the hotel’s staff with securing the certification and said environmental responsibility formed part of its approach to hospitality.

“It reflects our belief that exceptional luxury hospitality and environmental responsibility must go hand in hand,” he said in the
announcement.

Environmental standards and local partnerships

According to Green Key, the certification process includes a review of supporting documents and an on-site audit, followed by a decision by an independent certification body. Participating establishments must continue to meet the program’s requirements during the certification period.

The Ritz-Carlton Herzliya said it had established an environmental management system with measurable objectives, annual action plans and ongoing performance monitoring. Its work also included employee training and efforts to raise environmental awareness among guests and business partners.

The hotel cited partnerships with local farmers, producers and artisans, alongside community projects focused on protecting
Herzliya’s beaches and marine environment, supporting community gardens, recycling electronic waste and environmental education.

A ceremony marking the certification brought together the mayor of Herzliya, representatives of Marriott International and EcoOcean, the Herzliya Municipal Tourism Development Corporation and tourism industry executives, according to the announcement.

Mika Volov, head of EcoOcean’s environmental management department, said environmental responsibility was becoming an increasingly important part of hospitality standards alongside service quality and the guest experience. She said EcoOcean was encouraging additional hotels to join the program and incorporate environmental management into their daily operations.

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